MJ Bale Sustainability
by M.J. Bale 22/04/2026
by M.J. Bale 22/04/2026
This article was contributed by M.J. Bale.
Founded by Matt Jensen in 2009, M.J. Bale is an Australian-owned, B Corp-certified menswear brand with over 80 stores nationwide. The brand creates ‘garments of integrity’ from sustainable natural fibres, including ‘single-source wool suits’ with Kingston, its conservationist partner farm in Tasmania. The brand reinvests in the preservation of Kingston’s unique biodiversity via a world-first ‘store-to-farm rebate,’ in which a percentage of every M.J. Bale x Kingston garment is returned to the farm for ecological investment.
MJ Bale is committed to more sustainable fashion production, with over 95% of their products made from sustainably-grown, biodegradable natural fibres. They work closely with conservationist farms and ethical producers for responsible material sourcing.
MJ Bale measures Scope 1 – 3 emissions and works with all partners throughout the value chain to reduce emissions at the source. Their entire store network and head office is powered with renewable energy.
Home to 8% of all Tasmanian Indigenous grasslands and countless threatened flora & fauna, MJ Bale’s single-source Merino wool partner, Kingston farm, is considered by the government to be “of national significance.” MJ Bale returns a percentage from every Kingston garment sale to Kingston farm, where it is reinvested into biodiversity preservation and land regeneration projects.
In 2021 M. J. Bale became Climate Active certified offsetting their entire footprint of their organisation and products, and becoming the first Australian fashion brand to do so.
In 2024 M J Bale’s withdrew from the Climate Active program, and instead are focusing on reducing scope 1-3 emissions across their entire value chain.
In March 2024, M J Bale achieved B Corp certification, joining a global community of businesses committed to using business as a force for good. The certification verifies that M.J. Bale meets a high standard of social and environmental performance, as well as accountability and transparency.
Certificate – Certification
Certificate – Certification
