Cuida Care Marketing (Cuideo) Sustainability Profile

Cuida Care Marketing, commonly known as Cuideo, is a leading company in the health sector and at-home elder care across Spain. Emphasizing quality and social responsibility, Cuideo is distinguished as a BCorp, committed to making a significant positive impact on society. The company serves over 45,000 families, with a database encompassing over 100,000 highly qualified professionals. It has amassed over 4,300 verified reviews on Google and TrustPilot, boasting an average score of 4.8/5. Since 2016, Cuideo has regularized over 23,000 informal caregiver contracts and contributed more than €20M to social security. In 2022, the company reported revenues of €60 million and raised €5M in a Series B funding round, with Atresmedia joining as a new investor.