Cup Club Sustainability Profile

Cup Club is a returnable packaging service for hot and cold drinks using RFID technology, designed to eliminate single-use plastic cups. The service operates as a circular economy model where cups are collected from cafes, cleaned, and returned for reuse. Each cup can be used over 132 cycles, significantly reducing waste compared to disposable alternatives. Cup Club has half the carbon footprint of disposable cups and lower environmental impacts than 132 paper cups at 1% recycling rates.