The denim industry faces significant environmental challenges, with traditional manufacturing requiring up to 10,000 liters of water and producing 32.5kg of CO2 per pair of jeans. The industry is actively working to become more sustainable through various initiatives focused on reducing water usage, eliminating harmful chemicals, and promoting circular fashion practices.
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MakeYourOwnJeans Sustainability Actions
MakeYourOwnJeans Sustainability Commitments
2025
G-Star Emissions and Recycling Targets
G-Star aims to reduce greenhouse gas emissions by 15% and ensure 75% of their collection is recycled or compostable