Rockstar Inc

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Rockstar Inc Sustainability Profile

Rockstar Energy caters to those with active lifestyles, offering a range of energizing drinks designed to sustain mind-body energy. Its product lineup includes the original Rockstar, Sugar Free Rockstar, and additional varieties such as Pure Zero, Rockstar Focus, Rockstar Recovery, and Rockstar Punched. Parent company PepsiCo oversees this brand, among others, aiming to lead globally in beverages and convenience foods through sustainable practices.

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Rockstar Inc Sustainability Actions

Launch of Energy Product Lines

Rockstar Energy has introduced multiple product lines catered to various tastes and needs, including the zerosugar 'Pure Zero', 'Rockstar Focus' for enhanced mental clarity, 'Rockstar Recovery' for postactivity replenishment, and 'Rockstar Punched' for a fruitflavored energy boost.

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Rockstar Inc Sustainability Commitments

2023

Sustainability Strategy Adoption

PepsiCo has propelled its vision through the pep+ (PepsiCo Positive) initiative, an endtoend transformation aiming to integrate sustainability and human capital deeply into the business strategy to stimulate growth within planetary boundaries and foster positive change.

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Sustainable Development Goals

Rockstar Inc is committed to advancing these Global Goals to promote prosperity for people & planet.

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This information references https://www.rockstarenergy.com/ and was sourced on 02/05/2024. Is this your business? Suggest an edit

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