SURI Sustainability Profile

SURI is an innovative brand dedicated to reshaping the personal care industry by emphasizing sustainable practices and high-performance design. Born from a frustration with the prevalent waste in the industry, SURI focuses on eco-friendly solutions in its products. The company's flagship product, an electric toothbrush, features plant-based materials in its brush heads. Additionally, SURI supports environmental sustainability through a free recycling scheme for used heads, as well as a repair and replacement program for unusable brushes. Committed to reducing its carbon footprint, SURI offsets all product emissions and actively strives to decrease its overall emissions.