Will & Bear

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Will & Bear Sustainability Profile

Will & Bear is Australia's first B-Corp certified hat company with a score of 83. As a mission-driven label, they focus on sustainable and regenerative materials in their hat production. The company donates 40% of profits to environmental causes and has embedded a commitment to donate at least 2% of sales to non-profit organizations focused on environmental restoration.

About Will & Bear

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Will & Bear Sustainability Actions

Tree Planting Initiative

Planted over 2.56 million trees since 2016, restoring 780 acres of degraded land and sequestering 154,178 tons of CO₂

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Second Chance Program Implementation

Established a program where customers can return hats to receive a $20 voucher, promoting circular economy

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Sustainable Material Sourcing

Using environmentally friendly materials including hemp, natural and biodegradable straw, and repurposed wool fibers

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Will & Bear Sustainability Commitments

2016

Environmental Profit Donation

Pledged to donate at least 2% of sales to environmental restoration non-profits

2016

Continuous Sustainability Improvement

Committed to being 1% better with every step in enhancing sustainability practices

About Will & Bear

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Sustainable Development Goals

Will & Bear is committed to advancing these Global Goals to promote prosperity for people & planet.

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This information references https://willandbear.com/ and was sourced on 30/04/2025. Is this your business? Suggest an edit

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