Aveeno

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Aveeno Sustainability Actions

Recyclable Packaging Implementation

Over 80% of Aveeno's bottles are currently recyclable, based on weight-based estimation from representative sampling

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Post-Consumer Recycled Plastic Integration

In 2020, Aveeno began incorporating post-consumer recycled plastic (PCR) into their new packaging

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FSC Certified Paperboard Implementation

By the end of 2022, all Aveeno cartons were made with Forest Stewardship Council (FSC) certified paperboard

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Ethical Farming Practices

Collaborates with farmers to ethically source and process natural ingredients including non-GMO, food grade oats and practices crop rotation

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