Bohemian Dream

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Bohemian Dream Sustainability Actions

Founded to revive Indian craft

Komal Kaur and Stanley George, NIFT alumni and ecommerce professionals, founded the sustainable clothing brand Bohemian Dream in 2017 to revive Indian craft and bring handloom products to consumers.

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Uses handloom materials

All of their products are made using handloom and have traditional prints such as ikat and kantha work.

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Works with craft clusters

The startup works with a few weaver clusters in Pochampally, Telangana and indigenous block printing units at Sanganer and Bagru, Rajasthan.

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Sells women-wear products

The women-wear startup sells its products under three verticals – clothing, bags, and gift cards. Their clothing line includes dresses, jumpsuits, tops, and overlays.