Boyish

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Boyish Sustainability Actions

Launched redesigned denim

Over the past few weeks, brands like Boyish Jeans, H&M, Seventy + Mochi, Triarchy and Weekday have launched products created with circular design principles based on Jeans Redesign guidelines.

Joined Jeans Redesign

The industry-wide initiative counts more than 60 brands, manufacturers and mills as signatories.

Used recycled cotton

Boyish’s upcycled “Billy” jean is Global Recycling Standard certified recycled cotton and employs Lenzing’s Refibra Technology.

Partnered with Treet

Last year, direct-to-consumer fashion brands like Boyish Jeans, Coclico Shoes and Époque Évolution, partnered with branded business-to-consumer marketplace Treet.