Bugaboo

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Bugaboo Sustainability Actions

Official B Corp certification

We’re an official B Corp™. It means we meet high social and environmental standards and are on the right path to making positive change. From taking care of employees to launching circular services, conscious choices are in our DNA, and our certification pushes us to do even better.

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Switched to lower-impact materials

We’re switching our materials for more sustainable ones — without compromising quality. Materials with lower CO2 footprint, recycled materials, and mono-materials are our priorities. They’re part of our mission to reduce our products’ footprint by 47% by 2026.

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Used bio-based material

To reduce our strollers’ CO2 footprint, we use mass-balanced bio-based material instead of fossil-based plastics. This innovation upcycles plant-based waste, without compromising durability or performance, so our products can last for generations.

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Introduced FSC-certified wood

Our award-winning Bugaboo Giraffe chair is crafted with natural beechwood certified by the Forest Stewardship Council®. This means the wood is traceable and comes from responsibly managed forests.

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Added recycled fabrics

These things take time, but we’re gradually incorporating recycled fabrics into our entire range — from strollers to accessories. Alongside these updates, we’re always on the hunt for even better alternatives.

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Used recycled aluminium

The ultra-compact Bugaboo Butterfly is crafted using 60% recycled aluminium, which has reduced the CO2 footprint by 16%. It’s a first step, but we plan to roll out the material across all our prams.

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Built modular and repairable products

A sustainable product is one that lasts — so we design for longevity from the very beginning. Our modular-design approach means parts can be repaired, replaced, and recycled, helping each product stay in use for as long as possible.

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Launched Certified Refurbished

To extend lifespans even further, we created our Certified Refurbished program. Refurbished prams might show small signs of a previous life’s adventures, but they perform like new. Each one is meticulously restored by skilled technicians, who inspect every screw, click, and stitch to ensure it’s safe, spotless, and ready to stroll again.

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Reduced Scope 3 emissions

In 2023, we reduced Scope 3 CO2 emissions despite increasing production. That's just the beginning. We're committed to sustainable materials and working with GoodShipping to mitigate transportation emissions, for the good of people and the planet.

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What do our labels mean?

Certified B Corporation Logo

Certified B Corporation

About Bugaboo

  • Status
  • Unverified
  • Employees
  • 100 - 500
  • Country
  • Netherlands