Chez Maree Fashion

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Chez Maree Fashion Sustainability Actions

Uses certified natural fibres

The brand says it uses GOTS-certified natural fibres such as organic cotton and organic linen, plus OEKO-TEX Mulberry silk. GOTS is a standard for organic textiles, and OEKO-TEX checks for harmful substances in fabrics. The brand links this choice to lower chemical use and less pollution in its supply chain.

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Saves water in production

The brand says it makes pieces one at a time, which helps it use less water. It also says it reuses natural dye vats until they are fully used up. In plain terms, that means the same dye bath is used for more than one batch instead of being thrown away early.

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Uses recycled and upcycled materials

The brand says it keeps recycled and upcycled fabrics to make new products such as jackets and tote bags. Upcycling means turning old material into something new with a higher value. It also says its packaging is made from recycled material and is sometimes compostable, meaning it can break down under the right conditions.

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Keeps production local

The brand says its supply chain is hyper-local in the San Francisco Bay Area, and that Jenny Fong sketches, designs, and upcycles the garments in Berkeley, California. It says this helps keep carbon emissions per garment as low as possible and supports the local economy. The brand also says it wants to keep its supply chain transparent.

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Avoids synthetic fabrics

The brand says it never uses synthetic fibre reactive dyes or synthetic fabrics, and that it only uses natural materials in its garments. It presents this as a way to reduce microplastics, which are tiny plastic pieces that can enter water and soil when synthetic textiles are washed or worn.

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Supports slow fashion

The brand says it encourages customers to keep garments and recycled fabrics in use and out of landfill. It also says it supports fashion choices that consider social and environmental issues. This fits the slow fashion idea, which means making and buying fewer, longer-lasting clothes instead of chasing fast trends.

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