DANIEL PATRICK

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DANIEL PATRICK Sustainability Actions

Local production in Los Angeles

Downstairs from Patrick’s office is where samples are made and the majority of his production takes place. It’s not only convenient to design a piece and have it made just a few feet away, but it also gives the whole enterprise a quaint feel.

Focus on quality materials

When I was getting started with the brand, I noticed a shift in menswear. For years, a formal dress code reigned supreme, but it was clear to me that men were craving a more relaxed, yet still elevated wardrobe made of quality materials.

Transparency with customers

I am a firm believer in transparency, and as a consumer myself, I am most drawn to brands that I know are coming from meaningful roots. In my opinion, the most successful brands are fully transparent and honest with their customers and give an inside look at their creative process and give their audience a sense of relatability, inspiration and mentorship.