Ettitude

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Ettitude Sustainability Actions

Uses lower-impact materials

ettitude already uses lower-impact materials in its products, including organic bamboo lyocell, hemp, and recycled polyester. Good On You says the brand uses some lower-impact materials and recycled materials, while The Commons Earth says these materials make up most of its product mix. The brand also says its CleanBamboo fabric is made through a closed-loop process, which means water and solvents are reused instead of being thrown away after one use.

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Reuses water in production

The brand says its CleanBamboo process recycles 98% of water and solvents, and Good On You notes that it uses a closed-loop system to reduce water use in its supply chain. The Commons Earth also says ettitude requires new suppliers to use at least 15% renewable energy. These steps point to a focus on cutting waste and lowering the environmental impact of making fabric.

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Publishes impact reporting

The Commons Earth says ettitude has a detailed annual impact report and a public impact page that cover materials, emissions measurement, and emissions reduction work. It also says the brand publicly reports its full company emissions, including a breakdown by scope. Scope emissions are a way of grouping greenhouse gases by where they come from, such as direct fuel use or supply chain activity.

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Tracks and offsets emissions

The Commons Earth says ettitude is Climate Neutral certified by the Change Climate Project, which is a program that checks a company’s emissions and offset process. It also says the brand measured 634 tCO2e in 2023, with tCO2e meaning tonnes of carbon dioxide equivalent, a standard way to compare greenhouse gases. The brand also says it offsets its full company emissions using vetted projects.

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Uses supply chain standards

Good On You says ettitude traces most of its supply chain and that part of its final production stage is certified by BSCI, SMETA, and WRAP. These are audit schemes that check working conditions and factory standards. The Commons Earth adds that ettitude publishes supplier names and locations across its supply chain and says it has 100% traceability, along with a supplier code of conduct that bans forced labor and subcontracting.

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Runs a take-back program

The Commons Earth says ettitude has a take-back program that accepts items from any brand for resale, upcycling, or recycling. This helps keep used products out of landfill and gives old textiles another use. It also says the brand limits overproduction by using small-batch production and a core evergreen collection with fewer new releases.

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Uses recycled packaging

Good On You says ettitude uses recycled packaging. The Commons Earth also says the brand has worked to reduce virgin plastic in its packaging, although it could not clearly confirm which eco-friendly materials are used. This suggests the brand is trying to cut packaging waste, but the exact packaging mix is not fully clear from the outside.

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Has certified materials

ettitude says its products use OEKO-TEX Standard 100 and FSC-certified bamboo, and Good On You and The Commons Earth both mention these certifications. OEKO-TEX Standard 100 means the material has been tested for harmful substances, while FSC certification means the bamboo comes from sources managed to certain forest standards. The brand also says some products are Class I OEKO-TEX certified, which is the strictest level for items that touch skin.

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About Ettitude

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