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Go-To Sustainability Profile

What do our labels mean?

APCO Member Logo

APCO Member

As a company who makes things, waste is inevitable. What we can do, and what we are doing, is working hard to limit our impact by reducing, reusing and recycling. We make no claims of perfection and there’s no high-horsing here. This stuff is complicated, and small companies, even those with the best intentions, are at the mercy of manufacturers, supply chain, big industry and technology. But! We are committed to doing the best we can, and are working to be a more eco responsible business everyday. We will be transparent about this, always. Not just cos it’s trendy. But because it’s the right thing to do. We take our environmental responsibilities seriously, and we will do all we reasonably can to minimise our impact.

About Go-To

  • Status
  • Unverified
  • Employees
  • 5 - 25
  • Industry
  • Health, Wellness & Fitness
  • Country
  • Australia

Go-To Sustainability Actions

We are Carbon Neutral

We have been a carbon neutral company since 2018, and are certified by the Carbon Reduction Institute as a NoCO2 Business. This means we offset 100% of our emissions by purchasing carbon credits from a range of projects.

Go-To And Palm Oil

We are acutely aware of the ethical, environmental, and social implications of using palm oil from Southeast Asia, we consciously avoid using palm oil in our skin care. ur founder, Zoë, is an active and passionate ambassador for The Orangutan Project, and is very well versed in this subject. She has seen firsthand the devastation that deforestation creates for the land and the locals in Borneo and knows the desperate plight of the orangutan is very, very real. (Donate HERE.) The big picture, however, is far from black and white, and contrary to popular belief and despite very best intentions, boycotting palm oil is a misguided way to help this dire situation. Since the land itself – and its ability to create crops and therefore money – is what is of value, if it's not palm oil, then it will be coconuts, coal, rubber etc. Donating money to buy back forest is far more useful. Where We're At Many ingredients used in skin care are derived from palm oil, and they are not easily identified. There are multiple steps using multiple manufacturers in the process of obtaining some of the high-end ingredients. To further complicate it, some of the intermediate ingredients can be derived from either palm or coconut, and manufacturers may not segregate the sources. What fun! As we dug deep (real deep) in to the supply chain of our ingredients, we discovered that some of the ingredients we use are more likely to be palm oil derived than from coconut. These ingredients include a surfactant, emulsifier, and a derivative in one of our fragrances. We have confirmed that the suppliers of these ingredients are members of the Round Table on Sustainable Palm oil (RSPO). This organisation audits and certifies suppliers based on their level of sustainability and traceability. However, we want to be sure that any palm oil used to make ingredients for Go-To is completely sustainable, and aspire to the highest level of sustainability, called Segregated and Identity Preserved. This is where there is no mixing of supply from unknown locations and is a 100% guarantee of sustainability. This is the Palm Oil Holy Grail, and currently nearly impossible to achieve, not just for us, but for everyone: The demand simply does not meet the supply.

Go-To is delighted to work with Reforest Now as our key charity partner.

Reforest Now is a non-profit (for impact!) environmental NGO that protects, conserves, and regenerates forests. Reforest Now’s mission is to return rainforest back to the land where it once stood and to protect existing rainforests of Australia and the rich ecosystems within by growing and planting trees. And we want to help them do just that. They prioritise vulnerable and endangered species, genetic diversity of the trees, biodiversity, and ecological awareness of the planting sites for long-term survival of the trees planted. So far, they’ve planted 45,600 trees, restored 25 hectares, grown 200 endangered species, and sequestered 8751.25 tonnes of CO2. Go-To aims to have planted over 40,000 trees across 150 species in the biodiverse region of Northern NSW, by the end of 2021! In addition to our Reforest Now, Go-To also supports The Children’s Ground, The FRRR and Look Good Feel Better as well as numerous grassroots organisations like local schools and hospitals. We are proud to be doin’ our bit!

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Go-To Sustainability Commitments


In 2021 our tubes will transition over to recycled plastic (PCR) and will be recyclable.

Sustainability is a core pillar for Go-To, and one that we are constantly reviewing, researching and reevaluating. For example, soon you will see some key products move over to Ocean Waste Plastic (OEP) - recycled plastic that removes plastic from our oceans 1:1. In 2021 our tubes will transition over to recycled plastic (PCR) and will be recyclable. We will move to glass where we are unable to use OWP or PCR in an effort to further reduce single use plastic, but in honesty, even glass comes with its own downfalls. We are a (proud! Yelly!) member of the Australian Packaging Covenant Organisation (APCO). This is a co-regulatory, not-for-profit organisation that partners with government and industry to reduce the harmful impact of packaging on the Australian environment.

This information references https://gotoskincare.com/blogs/doin-our-bit and was sourced on 22/08/2021. Is this your business? Suggest an edit