Sustainability Summary
- This is an unclaimed profile. Helen McAlinden has not joined Sustainability Tracker to verify their sustainability credentials. We gathered what we could from public sources.
Helen McAlinden presents its sustainability approach as one of transparency, longevity, and reduced impact. The brand says it acknowledges the environmental impact of clothing production and is committed to improving practices across the business. Its stated approach includes slow fashion, buying less and buying thoughtfully, designing pieces to last, using natural and low-impact materials, rescued deadstock, and sourcing local fabrics from Ireland to reduce air miles. It also says it produces limited quantities, upcycles faulty or less desirable pieces when possible, and works with partners that value sound environmental practices and ethical production.