Indya

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Indya Sustainability Actions

Expanded wedding wear line

Indya used new funding to grow its "Weddings By Indya" range, which focuses on occasion and wedding wear. The brand said this line is meant to serve a large and still partly unorganised market in India. The material also says the company is working with Indian designers such as Rohit Gandhi, Rahul Khanna, Varun Bahl, Ashish N Soni, and Nikhil Thampi. These partnerships are about product design and market growth, not a stated environmental programme.

Worked with craft communities

The funding article says Sangita Jindal and the JSW Group have long supported links between women entrepreneurs and traditional craft communities. It adds that Indya sees a chance to work with artisans and use India’s heritage textile designs in its wedding ensembles. This points to cultural sourcing and craft support, but the source does not give details on wages, working conditions, or environmental standards.

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Expanded retail footprint

Indya said it planned to open 10 new wedding stores in the current financial year. The company already had 12 exclusive brand outlets in 8 cities, plus a presence in 150 large-format retail stores and e-commerce sales in more than 43 countries. This is a business expansion step, not a sustainability action, but it shows the scale of the brand’s operations and distribution.

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