JAG Aust Sustainability Commitments
2025
Reach 95% low-impact materials
In a 2021 Fashion Journal article, JAG said it wanted 95% of its primary materials to be classed as low impact by 2025. The article explained that low-impact materials are judged by things like water use, waste, chemicals, emissions, and whether they can be recycled or composted.
2025
Use fully recyclable packaging
JAG said it aimed to use 100% recyclable packaging by 2025. The brand said it had already started this by using recyclable paper satchels for some online orders. This commitment is about reducing packaging waste after products are shipped.
2025
Build a fully circular range
JAG said it wanted a fully circular collection by 2025. In plain terms, circular means clothes are designed to last longer, be reused, and be easier to recycle at the end of life. The brand linked this goal to its work on materials and product design.
2030
Halve value-chain emissions
APG & Co’s sustainability page says JLR has a 2030 target to halve carbon equivalent emissions across the full value chain. However, this source is for JLR, not JAG, so no JAG-specific 2030 target is confirmed in the provided material.
