Kat The Label Sustainability Profile

Kat The Label is an Australian lingerie brand that says it focuses on ethical trading and better material choices. Its own site says it works with factories in China and Vietnam, visits them regularly, and uses local warehousing in Australia and the US to cut transport emissions. It also says it uses compostable shipping satchels, reusable mesh bags, and biodegradable bags for new production. Independent ratings are mixed: Good On You gives it a low overall score, mainly because of labour concerns and limited public detail, while Trustpilot reviews are only average. The brand also supports several women’s health and community causes.

Positive Sentiment Found
Public sentiment is limited, but there are a few positive signals. Good On You rates Kat The Label’s environment score as “good” and says it uses a medium share of eco-friendly materials, including upcycled materials. That suggests some progress on material choice, even though the overall rating is still low because of labour concerns. The brand also appears on Commons, a platform that says it independently evaluates brands and rewards sustainable purchases, which adds some third-party visibility. On Trustpilot, Kat The Label has a 2.9 out of 5 score from 5 reviews, which is not strong but does show some customers are willing to review the brand publicly. The brand’s own sustainability pages also describe packaging changes, factory visits, and support for women’s health causes, which may help shape a more positive public image.

Common Criticisms:
The main negative signal comes from Good On You, which gives Kat The Label an overall rating of “It’s a start” and says its labour rating is also “it’s a start.” Good On You says the brand does not publicly share its Code of Conduct, sources final-stage production from countries with extreme risk of labour abuse, and gives no evidence of a living wage in its supply chain. It also says the brand has no clear public steps to reduce energy use and greenhouse gas emissions. Trustpilot is also only average, with a 2.9 out of 5 score from 5 reviews, which does not suggest strong customer enthusiasm. Overall, the public record shows some sustainability actions, but also clear gaps in transparency and labour assurance.