Maison Rogue

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Maison Rogue Sustainability Actions

Uses minimal recycled packaging

Maison Rogue says it uses packaging that is simple and small, with recycled materials and botanical decor. It presents this as part of making its order process less wasteful. The brand also says customers in Amsterdam can pick up orders for free at its shared warehouse space, which may reduce delivery emissions for local shoppers. These are operational steps the company says it is already using or has put in place.

Curates sustainable product lines

The brand runs a sustainable collection that includes fashion, shoes, decor, makeup, and other items. It says the products in this edit are made from sustainable fabrics and materials, or produced in ways it describes as environmentally friendly. The collection includes brands such as VEJA, AGOLDE, Deiji Studios, and St. Agni. This shows the company already offers a dedicated sustainability-focused shopping section, although the detailed proof for each item is not shown on the page itself.

Supports small-batch jewelry

Maison Rogue says its jewelry brands often work in small ateliers and make pieces in small batches to avoid overproduction. It also says some makers use recycled silver and brass, and source conflict-free gold. The page adds that some ateliers offer regular hours, fair wages, maternity leave, and sometimes daycare. This is a current sourcing and curation practice, not a future promise.

Sells cruelty-free beauty

The brand says its beauty selection is cruelty-free, meaning it does not test on animals, and that most items are also vegan, meaning they do not use animal ingredients. It adds that the products come in glass and cardboard packaging and use plant-based ingredients. One cleanser is said to contain organic honey, so the brand notes that not every item is vegan. This is an existing product curation approach.