Sustainability Summary
- Good On You - We avoid (1/5 Planet, 1/5 People)
- Ethical Consumer - This information is locked, visit Ethical Consumer's website
- B Corp - Not listed
- Trustpilot - 2.1/5 (72 reviews)
- This is an unclaimed profile. MeUndies has not joined Sustainability Tracker to verify their sustainability credentials. We gathered what we could from public sources.
MeUndies is a underwear and basics brand that says it focuses on comfort, repeat buying, and some lower-impact materials. Independent ratings paint a mixed-to-negative picture. Good On You rates it “We avoid,” mainly because it finds weak evidence on climate action, textile waste, worker pay, and supply-chain transparency. Trustpilot reviews are also poor, with a 2.1 out of 5 score from 72 reviews. Some third-party commentary says the brand has used carbon-neutral materials and has talked about sustainability-linked supply-chain choices, but the public evidence is limited and uneven. Positive Sentiment Found There are a few positive signals, but they are limited. Good On You notes that MeUndies uses some lower-impact materials, including recycled materials, and third-party business coverage says the brand has used carbon-neutral Lenzing MicroModal, a soft fabric made from beechwood pulp. That same coverage also describes a membership model and data-led production that may help reduce overstock and textile waste. However, these positives are mostly based on the brand’s own positioning or business commentary, not on strong independent proof of broad sustainability performance. No formal B Corp certification or similar third-party sustainability badge was found in the material provided. Common Criticisms: The strongest independent signal is negative. Good On You rates MeUndies “We avoid,” with a 1 out of 5 Planet score and a 1 out of 5 People score, saying there is not enough evidence of meaningful climate action, textile-waste reduction, water-risk mapping, biodiversity protection, living wages, or strong supplier support. It also says the brand sources final-stage production from countries with extreme labour-abuse risk and did not disclose enough worker safeguards during COVID-19. Trustpilot is also poor, with a 2.1 out of 5 rating from 72 reviews. The Commons Earth also says it avoids the brand because its sustainability reporting is incomplete or nonexistent. Together, these sources point to weak transparency and low consumer confidence.
About MeUndies
- Status
- Unverified
- Website
- Visit Website
MeUndies Sustainability Actions
MeUndies Sustainability Commitments
2030
Net-zero carbon target
A third-party article says MeUndies has set a net-zero carbon emissions goal for 2030. Net zero means cutting emissions as much as possible and balancing the rest with removals or offsets. The same source also says the brand walked back a web3 partnership after customers said it did not fit with that climate goal. The target is mentioned in outside coverage, but detailed public progress data was not found here.