Noo Paris

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Sustainability Summary

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Noo Paris Sustainability Profile

Noo Paris is not currently tracking sustainability.

Sustainability Summary

  • This is an unclaimed profile. Noo Paris has not joined Sustainability Tracker to verify their sustainability credentials. We gathered what we could from public sources.
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NOO Paris is a French fashion brand founded in 2014, specialising in lingerie, ready-to-wear, swimwear, homewear and essentials. Its sustainability approach focuses on more responsible production around the Mediterranean basin, certified and lower-impact materials, reuse of leftover fabrics, and packaging reduction. The brand says it has worked for 10 years to improve season after season, with transparency on material origin and composition on product pages. It also operates the NOO FOR THE PLANET label for pieces meeting defined environmental criteria, and has set targets for increasing the share of labelled and more sustainable products.

Noo Paris Sustainability Actions

NOO FOR THE PLANET launched

Launched in 2020, the NOO FOR THE PLANET label identifies styles designed with intention and care for the planet. These include pieces made with French fabrics, upcycled materials, or fabrics containing at least 50% lower-impact fibers (such as recycled fibers, Ecovero® viscose, or organic cotton).

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Production around the Mediterranean

NOO collections are designed in Marseille and produced around the Mediterranean basin, particularly in Tunisia and Turkey. This choice allows the brand to reduce transport distances and work with close partners. It says 100% of its production is carried out around the Mediterranean basin.

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Sea freight used for shipping

Whenever it can, NOO chooses sea freight, which it says is significantly less polluting than air transport. In 2025, 100% of its goods will have been shipped by boat.

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Noo Paris Sustainability Commitments

2030

70% NOO FOR THE PLANET

70% of our products will carry the NOO FOR THE PLANET label by 2030.

2027

More sustainable collections

Starting in 2027, we aim to have 60% of our collections consist of more sustainable products, while continuing to adhere to our NOO FOR THE PLANET charter.

2030

Size 48 availability

At least 30% of our items will be available in size 48 by 2030.

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Sustainable Development Goals

Noo Paris is committed to advancing these Global Goals to promote prosperity for people & planet.

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