Nutrafruit

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Nutrafruit Sustainability Actions

Water Conservation in Operations

Implementation of reduced water consumption practices across operations to support responsible production

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Soil Health Restoration

Working to improve land quality through soil health restoration and balancing natural environments to combat land degradation

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Waste Reduction Innovation

Implementing innovations across the production chain including shelf-life extension and transportation efficiencies to reduce waste

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Imperfect Fruit Upcycling into Health Products

Redirects non-retail grade and bruised Queen Garnet plums — fruit that would otherwise go to landfill — into freeze-dried health powders, extracts, and supplements under the PurQ brand, converting agricultural by-products into commercially viable products

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Research Collaboration for Food Loss Reduction

Partnered with End Food Waste Australia and university researchers to develop colourimetric quality control methods, enabling an estimated 300 metric tonnes of plums per annum to be retained and upcycled rather than lost as waste.

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