Pandorala

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Pandorala Sustainability Actions

Switched to recycled metals

Pandora says it now makes every piece of jewellery with 100% recycled silver and gold. It says this cuts the need for newly mined metals and lowers its environmental impact. A third-party article in the scraped content says the company stopped sourcing newly mined silver and gold in December 2023 and fully moved to recycled metals. The same source says this shift helps avoid about 58,000 tons of CO2 each year. Pandora also says its refineries are certified to the Responsible Jewellery Council’s Chain of Custody standard, which helps track materials through the supply chain.

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Uses renewable electricity

Pandora says it uses 100% renewable electricity across its organisation, and that its crafting facilities already run on renewable energy. It also says it is increasing renewable energy use in other parts of the business. This matters because electricity is a major source of emissions for many companies. The company links this work to its wider plan to cut climate impact while it grows. The source material does not give a full breakdown of where the electricity comes from or how the claim is verified, but it does show that renewable power is a current part of its operations.

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Cut emissions from operations

Pandora reports a 17% reduction in CO2 emissions since 2019. It also says it reached its target of cutting emissions from its own operations by at least 90% by 2025, and that this target was achieved in 2024. The company says it is working to reduce emissions across Scopes 1, 2 and 3, which means direct emissions, energy-related emissions, and emissions from its wider supply chain. This shows the company is measuring climate impact beyond its own buildings and factories.

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Expanded lab-grown diamonds

Pandora says it decided to move to selling only lab-grown diamonds, which are made in a factory instead of mined from the earth. A third-party source in the scraped content says these diamonds are produced using 100% renewable energy and have a carbon footprint around 5% of that of mined diamonds. Pandora also says its lab-grown diamond collection is made with recycled silver and gold. This is part of its wider effort to reduce the impact of jewellery materials and make its supply chain less dependent on mining.

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Improved workplace inclusion

Pandora says it wants a fair and inclusive workplace. It reports that 44% of women are in senior leadership, and it has a target to reach full gender parity in senior leadership by 2030. It also says it aims to keep an inclusion score of 8.5 out of 10 in its employee survey. The company says it is committed to fair wages, inclusion, and human rights across its operations and supply chain. These are social goals, not just environmental ones, and they show the company is treating workforce issues as part of sustainability.

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Donated to UNICEF

Pandora says it has donated 106 million DKK to UNICEF since 2019. The source material does not explain every project this money supported, but it shows the company has linked part of its sustainability and social work to external charitable support. Because UNICEF works on children’s rights and wellbeing, this kind of donation can fit into a broader social responsibility strategy. The scraped content does not provide enough detail to assess the impact of the donations beyond the amount given.

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