Pepe Jeans

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Pepe Jeans Sustainability Actions

Launched PEPE FUTURE

The launch of PEPE FUTURE marks the first step in our journey. Our new sustainability platform will revolutionise the way we operate by minimising our impact in the environment and looking after our partners within our supply chain.

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Joined Better Cotton Initiative

We are proud members of the Better Cotton Initiative (BCI). This is how we contribute to improving global cotton production for the people and areas that grow it. BCI also aims to create a better future in the sector by training farmers to use water efficiently, to take care of the soil and natural habitats, to reduce the use of harmful chemicals, and to respect the rights and well-being of workers.

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Used recycled materials

Discarded garments and textile waste from factories can be recycled and used again, while plastic waste can be turned into reusable polyester or nylon fibres. We use some of these materials in our Pepe Future garments.

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Sourced sustainable fibres

Lyocell and viscose are semi-synthetic fibres obtained from wood pulp. We source ours from sustainably managed forests with strict water and chemical controls.

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Applied sustainable washes

With a green EIM score, our sustainable denim washes drastically cut back on the use of water, energy, and chemicals to limit our impact on the environment.

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Used mineral dyes

Mineral dyes contain naturally occurring pigments and no harmful chemicals. Since they don't dissolve in water, these dyes also reduce water contamination.

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Used responsible leather

We use responsible leather in our sustainable in apparel, footwear and accessories, sourced from reliable tanneries with certified best practices.

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Added footwear technologies

Eco-One® is added to the plastic materials in our footwear to make them more biodegradable. This helps to prevent the accumulation of plastic waste in landfills. Our Nº22 sneakers use innovative technology with a positive impact on the environment.

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