Primark Cares is Primark's sustainability strategy designed to reduce fashion waste and establish the retailer as a more sustainable and circular business. The strategy encompasses commitments across the entire value chain, from raw material sourcing through production to retail. Key focus areas include scaling the use of preferred materials, embedding circular design principles, and reducing carbon emissions across operations.
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Primark Sustainability Actions
Primark Sustainability Commitments
2030
Halve carbon emissions by 2030
Primark is committed to halving carbon emissions by 2030 throughout the entire value chain—from the farms where raw materials are sourced to production and retail operations, aligning with the industry-wide efforts under the UNFCCC Fashion Industry Charter.
2030
Transition all clothes to Primark Cares
Primark is on track to transition all of its clothes to the Primark Cares brand, which includes a sustainability transition of 100% of its clothes by 2030.
