PULZ Jeans

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PULZ Jeans Sustainability Actions

Founded in Denmark in 2007

Founded in Denmark in 2007, PULZ is based on denim by instinct, and our mission is to design perfect denim and pants to fit any body, life, and dream.

Uses some recycled materials

The sample revealed that cotton (56%) and linen (25%) were primarily used, with smaller percentages of modal, viscose, elastane, and some recycled materials. Recycled content suggests a positive step towards improved sustainability.

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Testing new washing techniques

Pulz Jeans has been testing out new washing techniques to eliminate hazardous chemicals and use significantly less water.

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Exchanged leather trims

The brand has also exchanged all its leather trims to a material made from cellulose.

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Uses third-party audits

Rigorous third-party audits, conduced by recognised organisations such as BSCI, Sedex, and SA8000, play a critical role in ensuring ethical workplace standards. DK Company states that in 2024, all factories had a valid social audit, and 38% of factories achieved a green rating, although they don’t disclose what this means in practice.

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Visited factories in 2023 and 2024

During 2023 and 2024, their team visited 327 factories, covering more than 90% of total volume, to work on corrective action plans.

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Published Modern Slavery Statement

Additionally, DK Company has published a Modern Slavery Statement, underscoring its commitment to combating forced labour.

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