Trademutt

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Trademutt Sustainability Actions

Uses workwear for mental health

TradeMutt is described as a workwear brand that uses its products to start conversations about mental health. One source says the business donates 50% of profits to a mental health charity. Another source says its shirts are used in workplace programs to support mental health awareness. This shows the brand is tied to social impact, especially around blue-collar workers and access to support.

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Featured in social procurement

TradeMutt was discussed in a webinar about social procurement, which is when organisations use their buying power to support businesses that create social value. The webinar said TradeMutt had used social procurement to grow and win corporate and government contracts. It also described the brand as a social enterprise, meaning a business built to solve a social problem rather than only make profit.

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Supports community mental health

A community engagement page says TradeMutt shirts are provided to staff as part of mental health advocacy. The same page links the brand with This Is A Conversation Starter, or TIACS, a free and confidential counselling service for blue-collar workers and the people who care about them. This suggests the brand has been used in wider community and workplace wellbeing efforts.

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Recognised in workplace wellbeing

TradeMutt is mentioned in podcast and workplace wellbeing content alongside other social impact organisations. The references focus on mental health, inclusion, and support for workers. While these mentions do not give a full sustainability report, they do show the brand is publicly associated with social wellbeing and impact-led business activity.

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About Trademutt

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