Who Gives A Crap

Foundation Member | Tracking Since October 2022

Who Gives A Crap Sustainability Actions

Together we've donated over $10 million Aussie dollars to date

For those not in the know, we donate 50% of our profits each year to ensure that everyone has access to clean water and a toilet by 2050. We donate 50% of our profits to our non-profit partners that do all sorts of incredible work, including clear water and sanitation projects for the billions of people who still don’t have access to a toilet. Now we’ve reached an unbelievable milestone – over $10 million Australian dollars in donations to date. We’re so grateful for our community, the hundreds of thousands of people who put their bums on the line, for making this happen. With this milestone, we’ve really been able to hone in on our vision (and acknowledge that we have a long way to go).

Good for your bum

We don't use any inks, dyes or scents in our toilet paper, and all our products are vegan. Not only do we not use virgin trees to make our products, we also don’t use any animal derived ingredients. Even our glue is just starch and water. We do not use any animal testing (unless you count the finest human bottoms). Our TP is also gluten free, but no one ever asks about that.

Our decision to make shipping carbon neutral

We’re so excited to announce that all of our shipping (from the factory all the way to you) is now completely carbon neutral. Why’d we do it? Well, because we think it’s the right thing to do. We’ve always said that our goal is to do the most good – whether it be for people or for the planet. This is the next step in that journey. We decided to go with an offset broker called Pachama. Our offsetting is focused on the Agrocortex project in Brazil and the Central Kalimantan Peatlands project in Indonesia. The Agrocortex project protects an area of untouched rainforest in Brazil’s most biodiverse region from deforestation. You can read more about it here - we think it’s pretty great! The Central Kalimantan Peatlands project is equally awesome - it aims to reduce Indonesia’s emissions by preserving 15,091 hectares of tropical peat swamp forests (home to creatures like the endangered Bornean orangutan).

Meet our impact partners: Splash

Splash is all about bringing water, hygiene and sanitation services to children in the world’s densest cities. Between 2019-2023, Splash is aiming to bring WASH services to 100% of schools in two major growth cities: Addis Ababa, Ethiopia and Kolkata, India. That’s over 1 million kids in total!

Meet our impact partners: Water & Sanitation for the Urban Poor

WSUP (we say it like “Wassup”) works to prepare cities for the inevitable urbanisation and address the current lack of services in informal settlements. They do this by supporting water, sanitation and hygiene businesses and helping them expand services, advocating for policies that support the most vulnerable and helping local governments build the technical skills for maintaining these services through city growth and climate change.

Meet our impact partners: Water For People

Water for People has pioneered the “Everyone Forever” approach. That means their goal is to ensure every household, school, and health clinic has access to WASH (water, sanitation and hygiene) AND the local government has the capacity to maintain these services. They work with local community members, businesses and governments to bring sustainable services to an area, then they provide the tools and training to maintain these systems for generations to come.

Meet our impact partners: WaterAid (Australia and America)

WaterAid is one of the biggest international NGOs working to improve sanitation conditions throughout the world. They work directly with local governments to increase access to clean water through large-scale sanitation projects (like building toilets!) to break the cycle of poverty in developing countries.

Meet our impact partners: Sanergy

Sanergy builds toilets and sells them at an affordable price, empowering local business owners to be loo entrepreneurs in their own communities. Sanergy collects the waste from the toilets, treats it, and turns it into fertiliser that they sell to offset the costs of toilet construction and operation. The whole system facilitates clean water, strong communities, and sustainable sources of income. Amazing, isn’t it?

Meet our impact partners: Lwala Community Alliance

Lwala focuses on a holistic, community-driven strategy for health and wellness. Working from the bottom up, they’ve developed their own education programs that are taught in schools throughout Kenya, they’ve integrated health clinics in communities to make care more accessible, and they’ve helped local tradespeople expand their businesses. And, of course, they've helped build a whole lot of toilets! Their work runs the gamut, but it’s all pretty incredible.

Meet our impact partners: SHOFCO - Shining Hope for Communities

SHOFCO works in Kenya’s inner cities to make clean water, education and emergency medical care more accessible. They’re famous for their aerial water pipes, which allow clean water to flow through the community in overhead tubes. Besides looking really cool, keeping the pipes in the sky avoids any ground contamination of the precious clean water. Delicious!

Meet our impact partners: iDE - International Development Enterprises

iDE is a leader in building “sanitation markets,” which means they leverage the power of the market (good ol’ supply and demand) to drive improvements in sanitation. They pioneered this approach decades ago, and are still leveraging it around the world. Working with local entrepreneurs, they build toilets and business models that make the most sense for a specific community. This individualised, strategic approach has led to better access to sanitation, more sustainable sources of income and revitalised economies.

We convinced our landlord to spell out CRAP in solar panels

In very serious and exciting news: we convinced one of the biggest landlords in Australia to install solar panels on the rooftop of our Melbourne warehouse. Even more serious and exciting: the panels spell out the words ‘WE GIVE A CRAP!!’ Why that specific message? Because we care about the future of our planet and wanted to shout about it from our rooftops. Putting our entire team on the roof with megaphones was a safety hazard, so solar panels it was.

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