Bulgari

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Bulgari Sustainability Actions

Switched sites to renewable power

Bulgari says it began prioritising renewable energy at its production sites in 2012. It reports that 100% of production at its sites in Valenza, Florence, and Switzerland is now powered by renewables. It also says electricity use is closely monitored. This points to a direct effort to cut emissions from its own operations, which are the emissions from places it controls itself.

Renovated boutiques with recycled materials

Bulgari says that 200 boutiques renovated since 2013 use recycled materials. It also says the stores use 100% LED bulbs, which use less electricity than older lighting. These changes suggest the brand has tried to lower the environmental impact of its retail spaces, not just its factories.

Cut plastic in packaging

Bulgari introduced plastic-free packaging for its basic jewellery and watch lines. It says this cut plastic use by 96% compared with the previous version and could save more than 160 tonnes of plastic a year. It also launched plastic-free warranty and authenticity cards made from 100% recyclable paper, which it says will save another seven tonnes of plastic each year.

Tracked gold and sourcing

Bulgari says mined gold for watches and jewellery has been 100% ethically sourced since 2022, and recycled gold is fully traced through partners such as Metalor. It also says it has been a certified member of the Responsible Jewellery Council since 2006 and has Chain of Custody certification since 2015. The Responsible Jewellery Council is a trade body that checks responsible sourcing and business practices in jewellery.

Used ISO systems at production sites

Bulgari says its production sites use ISO 14001 and ISO 45001 systems. ISO 14001 is an international standard for managing environmental impact, while ISO 45001 is a standard for health and safety at work. The brand says these systems support ongoing cuts in its carbon footprint and wider environmental improvement.

Joined circular economy work

In 2017, Bulgari supported the creation of the Italian Alliance for the Circular Economy. Circular economy means designing products and systems so materials are reused, repaired, or recycled instead of thrown away. Bulgari also says it is using Life Cycle Assessment, a method that measures a product’s environmental impact from start to finish, first for perfumes and accessories.

Started traceability work

Bulgari says it is working toward a dedicated identification system for all new products by 2026. It links this to traceability, which means being able to follow materials through the supply chain. The brand says it is still in an experimental phase, but wants to apply the same kind of tracking used for gold to more materials, including coloured stones.