MEMORA

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Sustainability Summary

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MEMORA Sustainability Profile

MEMORA is not currently tracking sustainability.

Sustainability Summary

  • This is an unclaimed profile. MEMORA has not joined Sustainability Tracker to verify their sustainability credentials. We gathered what we could from public sources.
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MEMORA is presented as a circular packaging concept developed by Lumson in collaboration with Krill Design and researchers from the Politecnico di Milano. The project focuses on turning grape residues and other by-products into packaging materials, using PCR glass and a bioplastic made from food industry by-products. It is described as part of a broader model of public-private collaboration through the MUSA initiative, with an emphasis on recovery, reduction, re-use, traceability and consumer access through an NFC-enabled jar. The content positions MEMORA within sustainability, circular economy and responsible packaging for cosmetics.

MEMORA Sustainability Actions

Developed MEMORA pilot project

With the pilot project MEMORA, Lumson is immersed in this Milan-born initiative MUSA - Spoke 5 (Multilayered Urban Sustainability Action) to promote a new model of public-private collaboration, replicable on a national and international scale.

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Turned waste into packaging

MEMORA pilot project is inspired by a notion of reclaiming what would otherwise be cast aside. As the symbol of a new industrial vision that reinterprets waste and by-products from other sectors – primarily food – into valuable raw materials worthy of a second life (through a virtuous upcycling process), MEMORA turns grape residues into design packaging.

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Used PCR glass and bioplastic

At the heart of the concept lies Deluxe, a 50 ml refill jar made of PCR (post-consumer recycled) glass developed by Lumson. Plastic plate, the cover and rechargeable inner cup, is made from ReKrill Uva, a 100% biodegradable bioplastic* developed by Krill Design, an Italian startup specialised in sustainable materials made from food industry by-products.

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Sustainable Development Goals

MEMORA is committed to advancing these Global Goals to promote prosperity for people & planet.

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