PrettyLittleThing Sustainability Commitments
2025
More recycled or preferred fibres
The group said it wants all polyester and cotton products to contain recycled or more sustainably sourced materials by 2025. A later article noted that a product only needs 20% of these preferred fibres to count toward the target, so the goal is broad but not very strict.
2030
All materials more sustainably sourced
The company said it aims for all materials to be more sustainably sourced by 2030. Independent coverage said it was not clear which certifications or standards would be used to prove that claim, which leaves some uncertainty about how the target will be checked.
2030
Value chain emissions cuts
Boohoo Group said it plans to cut emissions across its value chain in line with science-based targets by 2030. Science-based targets are climate goals set to match what climate science says is needed to limit warming. The group said this would mean a 52% reduction in emissions relative to growth.
2050
Net zero transition plan
The group said it is working with The Carbon Trust, a climate advisory firm, on a Net Zero Transition Plan for 2050. Net zero means balancing the greenhouse gases a company emits with removals or cuts elsewhere. The plan is meant to set out targets, actions, and resources for the move.
