Baron

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Sustainability Summary

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Baron Sustainability Profile

Baron is not currently tracking sustainability.

Sustainability Summary

  • This is an unclaimed profile. Baron has not joined Sustainability Tracker to verify their sustainability credentials. We gathered what we could from public sources.
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Baron is presented in the source content as a sustainability and ESG-focused leader within Alphabet International, with responsibility for advancing environmental, social and governance objectives. The material describes a revised ESG strategy based on a 2024 materiality analysis, annual sustainability reporting, and the use of digital tools to improve transparency and accountability. It also highlights work on carbon accounting, emissions reduction, employee engagement, and stakeholder dialogue. The company says ESG principles are being embedded across divisions through responsibilities, reporting, training, and dedicated ESG officers in all markets.

Baron Sustainability Actions

Published Sustainability Report 2024

Following the publication of Alphabet’s Sustainability Report 2024 and the International branch’s official certification as an EcoVadis Platinum company, we spoke with Andreas Baron, Chief ESG Officer, about the company’s ongoing journey to a more equitable status quo.

Completed materiality analysis

By conducting a comprehensive materiality analysis in 2024, we revised our ESG goals and closely aligned them with various stakeholders. Building on this, we have developed a new, holistic ESG strategy.

Appointed ESG Officers

Through these measures – and with the appointment of dedicated ESG Officers across all 12 markets now completed this year – we ensure that sustainability and ESG principles are firmly embedded in Alphabet’s corporate culture and strategy.

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Baron Sustainability Commitments

2025

Embed ESG across divisions

To consistently embed the ESG principles in all business divisions, we will take the following steps: clear responsibilities and target agreements for ESG topics in all divisions; regular reporting and review of target achievement at the management level; incorporation of ESG criteria into decision-making processes and incentive systems; targeted training and sensitisation of all employees; transparent communication of ESG progress to stakeholders; establishing the role of ESG Officer in all Alphabet markets.

2025

Develop ESG dashboard

We are currently developing a data-driven ESG dashboard together with Jan Widenmann, our Chief Digitalisation Officer. It will give all relevant departments direct access to consistent, up-to-date ESG data, enabling them to monitor progress, identify optimisation potential, and take targeted action.

2025

Continue annual reporting

Alphabet voluntarily publishes an annual sustainability report to track progress on its ESG goals and to ensure transparency across all defined material topics. We will continue this reporting practice in the future to remain fully transparent not only to our external stakeholders but also to our employees.


Sustainable Development Goals

Baron is committed to advancing these Global Goals to promote prosperity for people & planet.

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